How should organizations respond to the explosion in blogging and social networking which often sees them being talked about online – in sometimes unfaltering terms.
As Wayne finds out this week, whatever else they do, the most fatal mistake an organization can make is simply to try to ignore what people are saying about them online. [...]
This week, Wayne is joined by someone never afraid to speak his mind, Management-Issues contributor Max McKeown.
Max works as a strategic adviser for four of the five most admired companies in the world and is a well-known speaker on subjects including innovation, engagement, human potential, customer experience, marketing, team building, and competitive advantage.
His latest book, [...]
This week, Wayne talks about management development with Bill Snaith, the Director of the Management Development Centre at
Durham Business School in the UK.
They discuss what management development is – or ought to be- and what role business schools can play in it. In particular, they explore the vexed question of whether leadership [...]
Whether you’re aware of it or not, you have a personal brand. It’s what people say about you behind your back and what they really think about you. And if you try to be someone you’re not when you go to work, the chances are that what people say isn’t very complimentary.
As Wayne finds out [...]
You are currently browsing the TPN :: The Working Week weblog archives for June, 2008.
